Market Research

As part of the study, the market research company BMRB International was commissioned to carry out independent research into public attitudes to nanotechnology. Their research involved two strands:

Two in-depth workshops with members of the public, which were held in December 2003. The aim of these was to explore participants' ideas about nanotechnology, and to identify and discuss any potential concerns or questions.

Three questions, designed to establish public awareness of nanotechnology, were included in an Access omnibus survey in early January 2004. The survey sought the views of 1000 adults in Great Britain aged 15+.

BMRB's results and analysis of the market research can be found here: Market research on public attitudes to nanotechnology

Market research press release

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